DecisionStep

Posts Tagged ‘social search’

Wednesday, March 10th, 2010

ShopTogether and Optimizing the Brand for Social Search

As we’ve touched on here before (here, here, here), the growing importance of social networks as a way of not only staying in touch with family and friends, but also getting opinions on what to buy is undeniable. Consumers are moving away from destination sites and search engines in favor of social networks as a way of getting information. (more…)