DecisionStep

Posts Tagged ‘Mattel’

Thursday, December 30th, 2010

For Electronics, Teens Look To Their Friends

We have seen early adopters in our ShopTogether technology from within Cosmetics, Toys, Shoes, Teen Apparel as well as Electronics with our Buy.com implementation.  This article further makes the case for investing in social and collaborative solutions when targeting Teens and Electronics online!  Check it out.

Thursday, September 16th, 2010

Collaborative Shopping gets noticed in the UK

Here is a nice piece from the UK advocating social shopping and outlining some options retailers and others have.  They use a couple DecisionStep clients as examples!

Check it out:
GDR Creative Intelligence Global Innovation Report - Conversational Commerce

Thursday, October 22nd, 2009

ShopTogether Goes Live with Mattel

We’re really excited today to announce that our real-time social shopping technology called ShopTogether is now live on Mattel’s new e-commerce site, www.ShopMattel.com. As a blue-chip consumer brand loved by a huge swath of consumers – moms, dads, grandparents, uncles, aunts, kids — this announcement  represents high profile validation of our technology, and underscores the product’s applicability for gift-giving just in time for the holidays. (more…)