ShopTogether makes online shopping more fun, improves online merchandising, helps build brand while presenting positive ROI according to the executives at Charlotte Russe. Today’s released was complimented by an article in Women’s Wear Daily hitting the fashion segment head on.
“Shopping for our customers is a fun, social event,” explains Emilia Fabricant, President and Chief Merchandising Officer of Charlotte Russe. “They want to play with different looks and get one another`s opinion. With the ShopTogether® application, we’ve taken our existing social shopping feature and improved it, making it easier for her to connect with her friends while connecting with our brand.”
See the release here: http://tinyurl.com/l3t76x